View a House in Virtual Reality
Gerald Ferreira, founder of South African enterprise virtual reality.co.za, said, however, although VR was “relatively new technology”, the concept had been used in real estate...
Virtual Reality in Real Estate
Gerald Ferreira, founder of South African enterprise virtual-reality.co.za, explained that although virtual reality was still relatively new technology at the time, the concept had already been used within the real estate industry for nearly a decade.
“In the past it was a very cumbersome process. We shot with a static SLR camera on a tripod in all directions and then used a mixture of Photoshop and our own technology to stitch it together and programme the scenes together, so that you could ‘walk’ through the property and ‘look around’.
Today, we use ultra-high resolution 4K cameras that face in all directions — including up — at the same time. The cameras are positioned in a rig printed with a 3D printer, so the overlap is perfect. We can take video and pictures at the same time and then do minor corrections in our software. Last, we stitch the different scenes together and programme the ‘walk’.”
Exploring a house in virtual reality.
Although the technology was still expensive at the time, making adoption slower in South Africa compared to international markets, local companies were already preparing for the future growth of immersive technology and virtual reality experiences.
The infrastructure, technology, and production capabilities were already being developed locally in anticipation of the rapid global expansion of virtual reality.
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Virtual Reality in Real Estate
Gerald Ferreira in the Media
Below you can explore more information about the media coverage, interviews, and publications we were featured in over the years.
Author: Gerald Ferreira